Trends by LuckyDodo Rasises $1 million Investment
The investment will fuel Trends’ expansion, and broaden its data analytics capabilities.
Trends, an analytics platform backed by the digital powerhouse LuckyDodo, has announced securing $1 million in funding from investors at the DIFC Innovation Hub.
'Trends by LuckyDodo', empowers businesses and investors with data on local market dynamics, utilizing AI technology to collect data through an engaging free game, offering brands access to elusive consumer demographic and psychographic data.
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Trends are backed by LuckyDodo, the online platform co-founded by Mary Queenie and Stephane Adam, where users win free prizes from a variety of brands.
This position allowed Trends access to user interaction data, providing consumer preferences and behaviors.
This investment will fuel the expansion of Trends, enabling it to scale its operations, enhance its technological infrastructure, and broaden its data analytics capabilities.
By analyzing consumer interactions from LuckyDodo, Trends offers businesses a detailed understanding of market dynamics, consumer trends, and preferences.
This helps companies looking to fine-tune their marketing strategies, develop new products, or enter new markets.