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Marketing TariqAbubaker

Why Labubu Went Viral and What UX Designers Can Learn

What brands or products have made you feel something lately? And how can we bring more of that into UX?

Lead Yasmine Nazmy

How Bateel Is Going Global With Nurtaç Afridi At Its Helm

The former Godiva CEO is now leading the Saudi luxury foods brand into new markets—while staying rooted in tradition.

Grow Vickram Agarwal

Customer Acquisition Is Broken. Here’s The Fix.

If your customer acquisition costs are climbing and your return on investment is shrinking, here’s how to fix it—without burning through your budget.

AI Everything Sonia Ben Jaafar

AI-Literate By Design: The UAE Future-Proofs Its Workforce

Preparing all students—not just a few—with AI fluency isn’t a luxury. It’s a strategic necessity.

Marketing Joshua Mathias

Why PR Must Sync With Supply Chains Now

Because when a TikTok post can crash servers, clear shelves, and bend global trade patterns—we’re no longer in the business of communications.

Grow Inc.Arabia Staff

My Business Is Intentionally Unprofitable. Here’s Why

We could be profitable whenever we choose to, but we’re choosing to invest in marketing first instead of prioritizing short-term profits.

Operations Anasyv

The Quiet Revolution of Procurement Architects

The future of procurement is not about replacing humans with machines, but about creating a powerful synergy where both thrive—guided by the Procurement Architect at the helm.

AI Everything Rashit Makhat

Smarter Together: Making The Case For AI-Human Collaboration

It’s easy for businesses to rely too much, too soon, on artificial intelligence (AI). But when human oversight is skipped, mistakes can pile up.

Business Plans melbatta

Why International Brands Succeed—or Fail—in the Middle East

If you’re looking to grow in the Middle East, the question is not just “Are we ready?” but “Are we truly listening?”

News Inc.Arabia Staff

Disney To Open New Theme Park And Resort In Abu Dhabi

The waterfront resort, which will be located on Yas Island, is being built in partnership with UAE developer Miral.

Operations TariqAbubaker

The $300 Million UX Lesson from Amazon

Somewhere in your experience, there is a blocker that can be solved with clarity, not complexity. That is where your next breakthrough lives.

Grow Inc.Arabia Staff

DoorDash Acquires Deliveroo For US$2.9 Billion

The combined company will have a global presence in more than 40 countries, serving approximately 50 million active monthly users.

Grow Hani AlMalki

Orfali Bros: Raising The Bar For Food In Dubai (And Beyond)

For the co-founders, brothers, Wassim, Mohammad, and Omar Orfali, Orfali Bros is more than just a restaurant; it is a personal expression of their craft.

Grow Inc.Arabia Staff

Side Hustle Or All In: Analyzing The Entrepreneur's Dilemma

Spoiler alert: the best approach is the one that aligns with your personal situation and your long-term vision.

Grow Inc.Arabia Staff

4 Ways Hybrid Teams Can Defeat Proximity Bias

The tendency to favor in-office employees over remote workers quietly undermines hybrid teams. Addressing it is crucial to building an equitable, high-performing workplace.

Grow Inc.Arabia Staff

From Relief To Resilience: The Future Of Humanitarian Aid

The challenges of tomorrow demand a fundamental transformation in how aid is delivered today.

News Inc.Arabia Staff

Manara Partners With AWS To Develop Cloud Talent In The MENA

Manara co-founder Iliana Montauk expects the partnership with Amazon Web Services (AWS) to empower local tech talent, driving innovation and growth across the MENA and beyond.

Marketing michaelsokolov

Neo Travel: Future of Travel Is Smart, Personal and Secure

Marketing Irina_Tatarinova

The Future of Brand Communities in MENA: Key Trends for 2025

Grow Inc.Arabia Staff

Why Business Leaders Should Adopt A Fiction Book Diet

When you broaden your reading to include fiction, you unknowingly empower yourself with examples from imaginary worlds, opening your mind to greater perspectives, and allowing you to connect with a larger audience.

Sales hussdajani

Reimagining Advertising in a Privacy-First World

Agencies—and the brands they advise—who master this balance will emerge as the new leaders of marketing’s brightest era yet.

Marketing hussdajani

AI’s Impact on MadTech

MadTech powered by AI – has the potential to redefine how brands and customers connect across the globe and within the MENA region. Executives who steer their organizations with this insight will not only navigate the future – they will help shape it

Grow Inc.Arabia Staff

This 8-Word Question Instantly Kills Anxiety

Yes, it demands a little bravery. But according to psychology (and philosophers) this simple question kills anxiety dead.

Grow Mohammed Alakeel

4IR On Your Plate: The Future Of Food

Emerging technologies have a relationship with ending hunger and promoting food security as much as they have with our well-being and happiness.

Grow Yasmine Nazmy

MoneyHash's Mustafa Eid On Being A Self-Taught Entrepreneur

“I think we need more communities that are genuinely agnostic about formal credentials — places where merit and skills count more than the name on your diploma,” he says.

Build Vadim Fedotov

Teamwork That Works: 5 Reasons to Exercise Together

The data speaks for itself: teams that prioritize fitness together perform better together. From building trust and loyalty to sparking creativity and reducing stress, group workouts are the ultimate productivity booster your team needs.

Grow Inc.Arabia Staff

CEO To CEO: nybl's Noor Alnahhas On The Power Of Persistence

The CEO of nybl reveals how customer obsession and relentless persistence has fueled the UAE-based startup’s growth.

Grow Inc.Arabia Staff

Why The UAE Is On Track To Lead The Purpose Economy

The purpose economy is no longer a distant concept—it represents an immediate opportunity to align business success with national priorities.

Marketing TariqAbubaker

Snap AR: 2025’s Untapped Revenue Stream for Brands

For businesses, the opportunity is clear: start experimenting with Snap AR today and begin exploring the potential of this powerful technology to drive both engagement and profits.

Grow Inc.Arabia Staff

A Recipe For Growth: How To Choose A Franchise Partner

Having inked the UAE's largest franchise agreement by a homegrown quick service restaurant group with the UK's City Restaurants Group, Yolk Brands' Steve Flawith shares his strategy to choose partners.

Grow Haya Sawan

12 Lessons From 12 Years Of Being An Entrepreneur

Haya Sawan shared with Inc. Arabia key takeaways from building brands and running global franchises across the Gulf.

News Inc.Arabia Staff

Applications Now Open For Dubai Future Experts Program 2025

The two-level program aims to equip professionals across key government sectors in Dubai with the skills to anticipate and navigate future challenges.

Grow Inc.Arabia Staff

Feeling Lost at Work? Speaking Up Can Help

Actively seeking out feedback and clarity will reduce your sense of disconnection from your job, especially when expectations from your company feel unclear.

Grow Manar Alhinai

When It Comes To Creativity, You Can't Rush The Process

Lessons learned in precision and future planning – courtesy Islamic art.

Operations Anas (Andy) Abbar

Impact of the UAE Weekend Swap on 7awi Media Group

The weekend swap has ultimately accelerated change, reinforcing 7awi’s position as a leading digital media platform but also demanding new investments in talent and infrastructure to maintain its competitive edge.

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