Reachware Pockets $3 Million in Seed Funding Round
The funding will be used to expand operations, develop new products, and enhance sales and marketing efforts in the GCC market.
Reachware, a Riyadh-based startup specializing in automation and system integration, has secured $3 million in a Seed funding round. The funding was spearheaded by Sadu Capital, with notable participation from 500 Sanabil Investments and Elm Company.[1]
Founded in 2021 by engineers Hamza Abusitta and Maysarah Mashaal, Reachware offers services in system integration, process automation, and advanced analytics, aimed at improving operational efficiency for businesses.
The funding will be used to expand operations, develop new products, and enhance sales and marketing efforts in the GCC market. It will also support the recruitment of new talent and exploration of artificial intelligence (AI) and machine learning technologies.
Since its launch, Reachware has acquired over 300 clients across sectors such as retail, manufacturing, financial services, hospitality, and e-commerce. The company has integrated with more than 200 systems, facilitating seamless data flow between applications.