Dubai's Eyewa Secures Fresh Investment from General Atlantic
Eyewa will use the money for expansion.
Dubai's eyewear startup, Eyewa, has secured fresh undisclosed funds from the US private equity giant, General Atlantic.[1]
The investment's specifics, including its size and potential co-investors, remain undisclosed.
While the recent investment hasn't been formally unveiled by Eyewa, it follows a previous Series B round of $21 million in June 2021, spearheaded by Kingsway and Nuwa Capital. This influx of capital fueled Eyewa's expansion journey, particularly within the Saudi Arabian market, where it has over 100 stores out of its network of 120, since its inception in 2017.
Founded by Mehdi Oudghiri and Anass Boumediene, Eyewa offers a diverse array of eyewear, spanning prescription glasses, sunglasses, blue light glasses, color contact lenses, and corrective contact lenses. Its omnichannel approach, encompassing online platforms, mobile apps, and physical retail outlets, has been pivotal in catering to the varied preferences of its clientele across the GCC region.
Eyewa boasts a portfolio of both in-house brands such as Blackout, Layala, and 30Sundays, alongside international fashion labels like Hugo, Tommy Hilfiger, and Guess.