Flat6Labs, Tamwilcom Team Up To Support Startups In Morocco

Flat6Labs, the MENA accelerator driving startup growth across the region, has joined forces with Moroccan credit institution Tamwilcom to bolster Morocco’s entrepreneurial ecosystem in high-potential sectors such as agritech, fintech, industry 4.0, greentech, digital health, artificial intelligence (AI), and big data. 

The partnership will see the two entities come together to foster the Moroccan startup ecosystem with a development program led by Flat6Labs.  

Inc. Arabia spoke with Yehia Houry, Head of Programs at Flat6Labs, and Hicham Zanati Serghini, CEO of Tamwilcom, to understand how the collaboration between the two entities shall unlock a new era of innovation in Morocco.  

“The Moroccan startup ecosystem is at a very exciting inflection point. Morocco benefits from a growing pool of young, tech-savvy talent, strong macroeconomic fundamentals, and increasing government support for entrepreneurship and innovation. What makes it particularly unique is its strategic position: Morocco is a natural bridge between Africa, Europe, and the Middle East, offering startups the potential to scale across multiple markets.” 

He added, “We at Flat6Labs are also seeing a vibrant diversity of sectors gaining traction, from fintech and artificial intelligence to agritech and greentech, driven by both local needs and global trends. This combination of geographic advantage, demographic strength, and sector diversity makes Morocco one of the most promising ecosystems in the region today.” 

Yehia Houry, Head of Programs at Flat6Labs.

Houry shared how Flat6Labs will roll out its startup support program in partnership with Tamwilcom. “Through our partnership with Tamwilcom, we’re launching a program that combines capacity-building, investment, and access to regional networks,” he said. “Specifically, the program will offer potential seed funding, customized mentorship from industry experts, technical and business development training, and facilitated connections with investors, corporates, and public sector stakeholders.” 

Through the program, Flat6Labs aims to provide Moroccan entrepreneurs with the support to grow and scale. “Our goal is not just to fund startups, but to equip them with the tools and networks they need to grow sustainably. In the long term, and in support of the Digital Morocco 2030 vision, we aim to help build a generation of Moroccan entrepreneurs who can scale impactful companies, create jobs, drive innovation across critical sectors, and position Morocco as a leading hub for startups not just regionally, but globally.” 

Commenting on the partnership with Flat6Labs, Tamwilcom’s Serghini said, “As Morocco’s innovation ecosystem evolves and a new generation of high-potential technology startups emerges, Tamwilcom recognized that these companies require not only capital, but also hands-on mentorship, strategic introductions, and operational guidance. Through this partnership, Tamwilcom can combine its financing mechanisms with Flat6Labs’ proven accelerator model.” Serghini specifically pointed to the early success of Innov Invest Fund—an initiative launched by Tamwilcom in partnership with the Moroccan Ministry of Finance and the World Bank, which is designed to support and finance startups from the prototyping phase to market launch, and through to international scale-up.  

He explained that, through the Innov Invest Fund, Tamwilcom has adopted a multi-layered strategy to nurture early-stage innovation and transform promising ideas into scalable ventures. "Through the Innov Invest Fund, Tamwilcom deploys, on the one hand, through its partners incubation and acceleration programs at the pre-seed stage, combining thematic training, one-on-one mentoring to structure and mature projects, and access to technical infrastructure dedicated to product development,” Serghini highlighted. 

Hicham Zanati Serghini, CEO of Tamwilcom.

To further support startups as they scale, Tamwilcom has also introduced what Serghini refers to as a “reverse acceleration” model, which is integrated directly into the investment funds it manages. “This approach injects not only capital into seed and pre-Series A companies, but also grants access to expertise needed to remove growth barriers and effectively prepare subsequent fundraising rounds,” Serghini explained. “This dual strategy ensures a coherent financing continuum and provides support at every key stage of a startup’s lifecycle.” 

Serghani noted that the recent collaboration with Flat6Labs “arrives at the ideal moment to help promising startups, secure follow-on financing, and forge corporate partnerships across the region.” 

He also emphasized that the new partnership with Flat6Labs marks a timely step in Tamwilcom’s efforts to expand its support for high-potential startups. “This collaboration with Flat6Labs is fully aligned with Tamwilcom’s broader mission to promote innovation by supporting and strengthening the country’s entrepreneurial and technological ecosystem, and by facilitating access to seed capital,” Serghini said. “By supporting a player such as Flat6Labs, Tamwilcom further expands its network of partners within Innov Invest, particularly in the acceleration segment. This initiative contributes to fostering a dynamic environment that supports startup growth, promotes the creation of skilled employment, and strengthens Morocco’s role as a regional hub for innovation.” 

As for young Moroccan entrepreneurs looking to break into sectors like AI, fintech, and greentech, Houry encouraged aspiring founders to begin with a clear-eyed view of their market. "Start by developing a deep understanding of the local challenges your technology can address. The most successful startups are those built around real, validated market needs. Assemble the right team, test your product-market fit, and take the time to navigate the regulatory and operational landscape of your sector. In fast-evolving fields like AI, fintech, and greentech, technical expertise is important, but so is adaptability and collaboration.” 

Houry also recommended that founders focus on forging strategic connections. “Seeking partnerships early on, whether with corporations, academia, or government initiatives, is what will make you really stand out,” he said.  

“Finally, be proactive and visible. Don’t hesitate to engage with your local and regional ecosystem. Share your vision, seek feedback, and talk to anyone who might support your journey. Often, the right opportunity comes from a conversation you didn’t expect,” he concluded.  

Pictured in the lead image are Flat6Labs and Tamwilcom leadership teams at the partnership signing ceremony. Courtesy Flat6Labs and Tamwilcom.