Google Mulls Charging for AI-Enhanced Search Features
Google is exploring various avenues to monetize its AI-driven search capabilities.
Alphabet's tech giant, Google, is considering a strategic shift by introducing payment options for select features on its generative AI-powered search engine, the Financial Times reported, citing people familiar with the plan.[1]
Google is exploring various avenues to monetize its AI-driven search capabilities, including integrating premium features into its existing subscription services.
These services, such as the Gemini AI assistant accessible in Gmail and Docs through premium subscriptions, could soon offer enhanced search functionalities as part of their premium packages.
Despite the potential introduction of paid features, Google reassures users that its traditional search engine will remain freely accessible. Even subscribers would continue to encounter advertisements alongside search results, ensuring revenue streams are maintained without impeding user experience.