Startups To Watch At Money20/20 Middle East 2025: Valify

Valify is an Egyptian regulatory technology (regtech) company that is focused on securing digital interactions across the MENA region. It offers digital identity technology that enables service providers to remotely identify their customers as well as verify official documents, all without compromising security and safety.

“Valify lets organizations create a digital onboarding process, no longer requiring customers to be physically present,” explains Valify co-founder and COO Ibrahim Eid. “With more companies than ever going digital, especially in a booming mobile-first fintech industry, they face challenges of fraud, digitizing manual operations, and trying to balance security and user convenience. Valify enables businesses to fully automate customer verifications without compromising on either.”

Since its launch in 2019, Valify has made multiple strides in its ambitions. This year, for example, Valify received approval from Egypt’s Financial Regulatory Authority (FRA) to issue legally binding digital contracts and registries. This allows Valify to expand its services, including secure digital signing and tamper-proof record-keeping. More recently, the company partnered with Egyptian software house 34ML to launch KNFRM, the first digital contracts platform in Egypt based on blockchain technology. By allowing companies to manage their contracts securely and seamlessly, KNFRM has been described as a significant step towards digitizing the contracting process in Egypt.

And while such advances spotlight Valify’s role in Egypt’s digital shift, Eid is keen to draw a distinction about what the company really is. “We are not a fintech,” Eid says. “But as a regtech, we are the infrastructure that enables fintechs to grow safely, securely, and still keep their customers happy.”

Founder To Founder: Valify Co-Founder And COO Ibrahim Eid On Why Money20/20 Middle East Matters For Fintech Startups

“The event last year allowed us to gain exposure to the GCC markets, understanding of region-specific customer challenges, as well as access to a database of many significant potential partners. We hope to continue to build on that this year, and solidify our market presence in the Middle East, beyond our existing customer base in Egypt and North Africa.”

Pictured in the lead image is Valify co-founder and COO Ibrahim Eid. 

Valify is one of the companies featured in Inc. Arabia's selection of startups to look out for at Money20/20 Middle East 2025. For the full list, click here.

This article first appeared in a special edition of Inc. Arabia created for Money20/20 Middle East in September 2025. To read the full issue online, click here.